New on-site SEO tool: Site-First SEO PRO

Posted on Posted onBy Michael Winchester

How to use | Free Download & PRO Versions | Screenshots

A Plugin for WordPress

A privacy‑first, on‑site SEO toolkit that works with your content; not against your server

Intro | How it works | Free Features | Pro Features | Technical Requirements | FAQ | Getting Started | Features Summary | Free Download

Brief intro

First‑Site SEO gives you the core SEO workflow inside WordPress; no external APIs; no data sharing. It scans your posts and pages, surfaces issues, suggests quick wins, and lets you fix them without leaving the editor. Start free; unlock advanced automation and reporting with PRO when you are ready.

How it works

  1. Site-First SEO crawls your site locally; the plugin indexes titles, meta, headings, media, links, and status codes.
  2. Scores each URL; priority scores show where effort pays off fastest.
  3. Fix in place; inline tools help you edit titles, meta, redirects, links, and images.
  4. Track improvements; change history and lightweight, first‑party metrics confirm progress.

Free features

Dashboard and audits

  • Site Health for SEO; instant overview of indexability, titles, meta, headings, links, images, and schema presence.
  • Content Score per URL; simple A‑to‑F with reasons and suggested fixes.
  • Change Log; see what changed, who changed it, and when.

Titles, meta, and snippets

  • Title and Meta Editor; edit sitewide defaults and per‑post values.
  • SERP Snippet Lab; preview desktop and mobile snippets using pixel‑based width estimates; uses your theme fonts when available.
  • Stop‑word controls; define words to avoid in titles or slugs; warnings appear during editing.

Content quality and structure

  • Heading audit; H1 uniqueness; hierarchy checks; empty or duplicate headings flagged.
  • Image audit; missing or duplicate alt text; oversized files; lazy‑load hints.
  • Readability cues; paragraph length; passive voice signals; quick suggestions.

Links and navigation

  • Internal link opportunities; find orphaned pages and suggested in‑context links based on on‑site term matches.
  • Broken link finder; 4xx and 5xx detection; quick fix links.
  • Anchor text insights; see the top anchors pointing to each URL.

Crawling and indexing

  • XML sitemap manager; auto builds per post type; lastmod set from real content changes.
  • Robots settings; safe presets; per‑URL noindex and nofollow toggles.
  • Canonical controls; global default and per‑URL overrides.

Redirects and 404s

  • 404 monitor; logs referrers and hit counts; exportable.
  • Simple Redirects; create 301 or 302 from the log or manually; bulk add via CSV.

Performance and safety

  • No external calls by default; everything runs on your server.
  • Smart rate limiter; audits throttle under load; respects cache layers.
  • Role‑aware permissions; grant access to SEO items without giving full admin.
  • Multisite compatible; network settings with per‑site overrides.

Utilities

  • Bulk editor for titles, meta, and indexing flags.
  • CSV exports for audits, 404s, and redirects.
  • WP‑CLI commands for headless servers; run scans on demand or via cron.

PRO features

Deeper audits and automation

  • Advanced internal link engine; topic cluster mapping; auto‑suggests links as you type.
  • Entity and topic analysis; highlights missing related entities using only on‑site data.
  • Content brief generator; outlines headings, questions, and media ideas per URL.
  • Change‑monitor alerts; get notified when key pages lose links, headings, or schema.

Local and schema

  • Schema Builder; JSON‑LD for Organization, LocalBusiness, Article, FAQ, HowTo, Product, and Breadcrumbs; visual toggles; per‑post overrides.
  • Local SEO pack; service areas; opening hours; multiple locations; auto embeds on location pages.

Redirection and error handling

  • Rules engine for redirects; patterns, wildcards, and import from other plugins.
  • Auto 410 for thin or removed content; rules based on status or taxonomy.

Editorial workflow

  • SEO tasks and checklists; assign fixes; due dates; status tracking on each post.
  • Editor‑side panel; scores, snippet preview, and link suggestions inside Gutenberg or Classic Editor.
  • Content freshness cues; n‑grams and internal popularity indicators suggest updates.

Reporting and insights

  • Executive reports; white‑label PDFs; trends for fixes, issues closed, and content published.
  • Section‑level trends; category or custom taxonomy rollups; find winners and laggards.
  • Custom export builder; choose fields and filters; schedule CSV or PDF to email.

Technical power‑ups

  • Auto canonical for paginated archives; safe rel values.
  • Crawler control; crawl budgets; ignore routes; include private staging with password.
  • API hooks; filter audits; send events to your log system.
  • Advanced rate limiting; separate budgets for audits, snippet rendering, and link discovery.

Management and support

  • License and site management; activate per domain; quick transfer between staging and live.
  • Priority updates and early access; new checks and schema types first.
  • Premium support; guaranteed response targets; implementation guidance.

What makes First‑Site SEO different

  • On‑site data only; results are explainable and repeatable; no API quotas; no privacy tradeoffs.
  • Built for speed; batched scans; background workers; caching; minimal admin overhead.
  • Built for teams; roles, tasks, and change history keep everyone aligned.

Technical details

  • Requirements; PHP 7.4 or newer for Free; PHP 8.1+ recommended; WordPress 5.6+.
  • Compatibility; Classic and Block Editor; most popular caching and security plugins.
  • Accessibility; keyboard navigation; readable contrasts; ARIA labels in admin UI.
  • Localization; ready for translation; .pot file included.

Frequently asked questions

Does it phone home
No. The Free version keeps everything on your server. PRO validates your license with a lightweight one‑time check; audits and analytics remain on site.

Will it replace my redirect or schema plugin
Often yes. Free covers simple redirects and sitemap tasks. PRO adds rules, imports, and a full schema builder.

Can I run it on high‑traffic sites
Yes. The crawler respects your cache; rate limiting prevents spikes; WP‑CLI lets you schedule low‑traffic windows.

What happens if I deactivate it
Your content stays as you saved it.